Accident Attorney - Happy AccidentsHello everybody. Today, I learned all about Accident Attorney - Happy Accidents. Which is very helpful in my experience and also you. |
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I was at home enjoying a "Sopranos" Dvd I had rented. After watching the episode, I scanned the extra feature: an interview by film director Peter Bogdonavich, (who plays a small role in the series) with the series' inventor David Chase. What I said. It is not the actual final outcome that the actual about Accident Attorney. You look at this article for home elevators anyone need to know is Accident Attorney.Accident AttorneyBogdonovich asked Chase if he had planned certain nuances in the acting and filming of the show. "Not really," Chase said. "It just kind of happened by accident." Bogdonavich went on to report a conversation he had with famed director John Ford: "Ford told me 'All the best stuff in movies happens by accident,'" he said. "I later talked to Orson Welles, and I asked him if it was true, and he said yes, absolutely. In fact, he later defined the director as 'the man who presides over the accidents.'" Bogdonavich calls it the ideas of the Happy Accident. The ideas Of The Happy accident And You Successful marketing, in my experience, works exactly the same way. The best stuff happens by accident. But, such accidents can only occur if you are actively and consistently marketing yourself and your services. For example, a join of years ago, a client of mine put on an estate planning seminar. A short while later, he called to complain of dismal results. "I didn't get a particular new client from the seminar," he told me. Needless to say, I was horrified. "Nothing?" I asked. "You didn't get a particular piece of business?" "Well," he said, "an old client of mine happened to get the invitation and came to the seminar. He's going to do a join of things." "And how much income will these 'couple of things' bring to you?" I queried. "Oh, ,000-,000," he said. "But I'm not beyond doubt crediting you with that, because he was already my client." Expectation Doesn'T always Equal Achievement This is the kind of reasoning you probably have to overcome normally within your firm. Educating my client (with whom I still have a astounding relationship) helped him to understand something: if you don't perform exactly what you set out to do, that doesn't make your endeavor a failure. If my client had not been actively marketing -- and had not held the conference -- then his old client would not have received a promotion. If his client hadn't attended the seminar, the firm wouldn't have realized an extra ,000 in revenue. The fact is, marketing initiatives almost never turn out exactly as intended. Am I saying two contradictory things? Not at all. Your many successes will come by accident. But, you can only have these "happy accidents" if you try hard by design. Luck -- When preparing Meets Opportunity "Luck," said baseball great subject Rickey, "is the residue of design." I'm certain that you or your attorneys have had this very experience. You got "lucky" and landed a big client, and were able to trace that luck in one way or someone else to an endeavor made, even if it was only the endeavor required to go to lunch. How do you equilibrium good planning and hard work vs. Happenstance and luck? First, you identify that luck will rarely -- if ever -- come finding for you as you sit at your desk doing nothing. Making Accidents Happen Here's an analogy: marketing is like dating. Let's say you're particular and you want to find a considerable other. Your chances that this extra someone is naturally going to show up and knock on your door are very small indeed, unless you have a thing for delivery people. Instead, you have to go out and actively look, using the best plan you can come up with. Maybe you'll scour the personal ads in the newspaper or on the Internet. Maybe place your own ad -- one that reflects your own interests. You'll go to places and events (Ski club? Dog show? Grocery store? Sports bar?) where you might find habitancy of a similar bent. You'll visit the "hot spots" where other singles gather. You might spend in a new wardrobe or work out more. You'll accept every blind date offer. And, you'll most likely go out some times each week. And how will you meet the someone of your dreams? Probably not in the way you intended. You won't meet them on the Internet or on a blind date. You won't meet them at that party your friend throws. You'll meet "by accident" behind the counter in the division store while you're shopping for a new shirt to wear to that party. But you wouldn't have met at all if you weren't going to the party. Guarantees? No Way If you want something to happen, you have to consistently put yourself "out there" where it can happen. Is there any guarantee you will meet the someone of your dreams on any given night? No. Is there a guarantee you will meet someone after one month? No. And that's what stops most people. They won't engage in any policy of action that doesn't have a guaranteed outcome. In marketing, as in dating, the expenditure is certain -- the result is not. But very few such guarantees exist in life. almost any action, together with a visit to the local convenience store, requires some risk. In business, there is an almost exact correlation between risk and reward. The bigger the repaymen you seek, the more you must be willing to be bold and daring. If you wait for a guaranteed return, a foolproof system, a policy of action with no risk, you will be waiting a long, long time. And while you wait, life will not. Things in your profession will change. Things in the wider economic markets will change. Those who are out there marketing aggressively will be the first to identify marketplace changes, to react, and to profit. Marketing Is Not A Science One of the maddening things about marketing is that it resists all attempts to sell out it to a science. Like electricity, everybody knows it works, but nobody knows why. Old marketing joke: It's base knowledge that 50% of marketing efforts don't work. It's just that nobody knows which 50%. In filmmaking, dating, and marketing, there is one iron-clad guarantee. If you stay home and hide, you will not find the rewards, either personal or professional. To result professionally, you must focus relentlessly on income growth. To hone in on profitability -- or worse, costs -- is a formula for paralysis. It never feels good to risk your money. You must perceive (or convince your partners of this): Something more important than money is at risk by doing nothing -- your firm's livelihood. If you always do what you always did, then you will always get what you always got -- maybe. To perform new profitability levels, there's no alternative to marketing. Ever hear the expression, "It's an accident waiting to happen"? That's the way it is with marketing. It is an accident waiting to happen -- a happy accident. I hope you obtain new knowledge about Accident Attorney. Where you possibly can offer use within your evryday life. And most importantly, your reaction is passed about Accident Attorney. Read more.. Happy Accidents. |
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Happy Accidents
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